Celebration Committee
Multi-channel campaign and identity support for internal and community-facing events, including posters, social graphics, and promotional landing assets.
Overview
This work package unified recurring event communications with a consistent visual identity while allowing each campaign to have its own voice and emphasis.
Challenge
Event campaigns ranged from formal announcements to playful promotional themes, requiring a flexible system that remained immediately recognizable as one brand family.
Solution
A reusable kit of logo, typography, and layout treatments was developed to scale across print posters, social posts, and digital event pages with clear hierarchy.
Deliverables
- Brand lockup refinements and usage variants
- Event flyers and large-format posters
- Social campaign tiles and winner graphics
- Landing page promotional art direction
Gallery Frames
